DWH Advisory – Operations and strategy consulting for medium-sized industrial companies

Finding the right path between Strategy and Execution.

50 completed projects. 30 companies supported. You work directly with Dr. Hauff – not with a team of junior consultants.

Dr. Wolfram Hauff — Managing Director
25+ years of operational leadership 50 projects 30 companies Supply Chain Operations Footprint Interim Management Strategy, Transformation, Advisory Board AI & Digital in partnership with ein grad plus
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Profile

Experience that makes the difference between theoretical concepts and measurable results.


DWH Advisory is an owner-managed management consultancy based in Gerlingen near Stuttgart. Founder and Managing Director Dr. Wolfram Hauff combines over 25 years of operational leadership experience in supply chain management, logistics and restructuring.

His career took him through renowned companies in German industry: as Head of Logistics at Salamander, as Senior Partner at Management Partner, on the management board of WEPA Hygieneprodukte, as Senior Director Global Supply Chain at Villeroy & Boch, and most recently as Executive Vice President Supply Chain & Logistics at Alfred Kärcher. At Kärcher, his responsibilities included the internationalization of the supply chain in APAC and South America, as well as an inventory reduction of over €100 million in just one year.

This combination of strategic consulting expertise and operational implementation strength makes DWH Advisory the ideal partner for companies seeking not just concepts, but sustainable change. Dr. Hauff understands these challenges from his own experience—as a decision-maker, not just a consultant.

One of Wolfram’s special features is his experience with startups: he has supported the founding, scaling up and mentoring of startups on several occasions as managing director, advisory board member or consultant, including Forensic Thinktank GmbH, DWH Advisory GmbH, pickablue GmbH or NUKI Home Solutions GmbH.

Years of

experience
25
Completed

projects
50
Accompanied
companies
30
Million EUR inventory reduction
100
in einem Jahr als EVP Supply Chain & Logistik bei Kärcher

Services

What I can do for you.


Four consulting areas — Operations Footprint, Interim Management, Strategy/Transformation/Advisory Board, and AI & Digital. Each service can be booked individually or as an integrated mandate, always with Dr. Hauff personally at the helm and with clearly documented results.

1

Operations Footprint

Design supply chains, factories and processes in such a way that they create margin instead of consuming it.
2

Interim Management

Temporary operations, supply chain or plant management – with corporate experience.
3

Strategy, Transformation, Advisory Board

Sparring for management and advisory board – with measurable results.
4

AI & Digital in partnership with ein grad plus / Clawdia

AI roadmaps for operations and sales – co-implemented with a certified engineering partner.

Industries

Seven industry segments,
known from hands-on experience.


Mechanical engineering, automotive, consumer goods, paper & cardboard, plastics, trade fairs, services — each segment backed by real operational mandates. No database consulting, but experience from real supply chains and site decisions.

1

Mechanical & Plant Engineering

Production logistics, restructuring, globalisation of the supply chain.

2

Paper & Cardboard

Operational leadership, lean management, supply chain efficiency.

3

Trade Fairs

Logistics & site concepts for organisers and exhibitors.
4

Plastics Industry

Process optimisation, make-or-buy, internationalisation.
5

Automotive

Procurement, Tier 1/Tier 2 relationships, restructuring.
6

Services

Interim management, coaching, supervisory/advisory board mandates.
7

Consumer Goods & Retail

Global supply chain, inventory optimisation, distribution.

References

Renowned companies,
measurable results.


Mandates including Kärcher, Daimler, Villeroy & Boch, WEPA, Duravit, Salamander, Ravensburger and Cordenka — from DAX corporations to family businesses. Each project with concrete performance metrics: inventory reduction, restructuring results, site relocation, internationalisation.

  • Kärcher
  • Villeroy & Boch
  • Wepa
  • Mercedes-Benz Group
  • Duravit
  • Forbo
  • Ravensburger
  • Deutsche Messe
Alfred Kärcher

Consumer Goods · Mechanical Engineering

Internationalisation of the supply chain in APAC and South America; inventory reduction of over EUR 100 million in one year as EVP Supply Chain & Logistics.

Villeroy & Boch

Consumer Goods · Industry

Short-term restoration of service levels after system migration from 65% to 94%, implementation of an E2E planning system within 12 months, -10% cost reduction in 2 years.

WEPA Hygieneprodukte

Consumer Goods / FMCG

Operations, Supply Chain & Consumer Sales successfully restructured and further developed within a family-run group.

NUKI

Startup / Smart-Home

Supply Chain 2030 strategy developed and S&OP process optimized.

Duravit

Sanitary / Make-or-Buy

Operations model and responsibility logics clarified internationally, further internationalization prepared.

Forbo

Floor coverings / Logistics concept

Operations network with locations in Switzerland, Germany and Eastern Europe optimized with 10% cost reduction.

Deutsche Messe

Messen / Event-Operations

Organizational structure and processes streamlined, strategy and leadership principles further developed.

pickablue GmbH

Startup / digitalization

Founding and scaling a startup in the digitalization environment

FAQ

Frequently Asked Questions.


Answers to the topics that come up again and again in initial consultations.

How does an initial consultation work?
The initial consultation is free of charge and without obligation. Within approximately 45 minutes, we clarify your situation, objectives and possible approaches. Afterwards, you will receive a brief written summary with recommendations for next steps.
How long does a typical consulting project last?
Depending on the scope, between three weeks (focused analysis) and twelve months (operational restructuring with implementation support). Interim mandates typically run six to twelve months.
What distinguishes DWH Advisory from other consultancies?
25+ years of operational leadership experience as a decision-maker, not just as a consultant. You work directly with Dr. Hauff — not with a team of junior consultants. Concepts are designed to be implementable because they come from practice.
Which industries are served?
Focus areas: mechanical and plant engineering, automotive, consumer goods & retail, paper & cardboard, plastics industry, services and trade fairs. Mandates outside these industries are considered on a case-by-case basis.

Contact

Let us talk about
your challenge.

Initial consultation is free of charge and without obligation. Personal, focused, prompt.